​This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a great time to reexamine what you’ve been doing and how it can get better. Here are a few ideas:

Maybe you read this title and thought: I don’t have time to read that. I’m too stressed! If you are, take a moment and read this anyway. If you can cut down on your stress levels not only are you less likely to get ill this holiday season, you’ll enjoy it more.

​Come on. It will only take 3 minutes. Think of it as an investment in your business.

​Stress is almost inevitable during the holiday. And businesses that do large sales during this time will either be stressed because they’re doing a great amount or they’ll worry because they’re not doing enough. Don’t run yourself down and risk injury or sickness. If you’re sick or exhausted, you’ll only be more stressed. Try these tips for reducing stress instead.

​Most people research online before they purchase. That could take the form of looking up prices, options, or educating themselves on the product or service they’re in the market for. Many buyers also use a business website to verify hours, availability, make reservations, etc. During the holiday season people are busier than ever and it’s common to check things out online before getting in a car. If your website isn’t easy to navigate, with important information front and center, you may be missing out on a host of customers. Here’s how you can ensure it’s in good shape.
 

​10 Things You Should Do Right Now for a Better Business Website
Most of the changes below are things you can implement quickly but you should also make sure that your website is user friendly, loads quickly, and looks great on mobile. If it doesn’t meet those requirements, work on those basics first.
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​Make sure you have the following things clearly accessible on your website:

​From Thanksgiving to Christmas there’s a battle that occurs for consumer dollars. The big guy against the little guy, the brick-and-mortar versus the online retailer, everyone is looking for a bigger piece of the pie. It’s time to start thinking about your holiday marketing.